According to the latest news PostJoint another blogger outreach platform is heard to have been hit by Google penalty. This comes on the back of other big blogger outreach platform MyBlogGuest being hit by penalty about a month back. After the MyBlogGuest episode, the folks at PostJoint had written a blog post stating how they [...]
The week was inundated by news of Twitter profiles getting a big update. And the most talked about aspect was it’s similarity with Facebook profile. At first thought, you can hardly see a difference between the two. Understandably, Twitter understood the importance of big images and so we now see a large cover picture that [...]
Retargeting of ads have taken the marketing world by a storm. We are witness to ads showing up on our screen based on recent visits to some brands. For many it’s a big nuisance since they always feel being stalked by a brands. But from brands perspective, retargeting is a necessary evil. For them, it’s [...]
The number of Facebook users crossed 100M in India as announced yesterday by Javier Olivan to Economic Times. The numbers are second only to US which still tops the table at 184M. India number though nudged Brazil to third position with about 80M users. This increase is quite significant as it moved from just 8M [...]
Facebook Photos are a rage. Everyday millions of photos are uploaded on Facebook with a prayer that friends and followers will ‘Like’ them and hardly few of the prayers are answered. As the Edgerank suggested earlier, Facebook Photos plays a very important role in the success of any brand’s content strategy. Everyone wonders – What [...]
Always wonder what is a perfect blog post? Or how you can write a post that everyone can fall in love with? I have often struggled with my article headline, opening statements, appropriate language, call to actions and everything that can constitute an interesting post. Allain Robbe -Grillet has put nicely – The true writer [...]
With so much focus on social media marketing, social listening seems to be a lost art. Ernest Hemingway said – When people talk, listen completely. Most people never listen And that exactly defines what most brands are doing today. The single sided communication is not really helping the brands and in some cases it’s doing [...]
Content Writing is not easy. Period. Is your goal catching the attention of the readers? What you really want to do is, catch the attention of the mammoth crowd out there, the crowd who’s attention span is as long as a blink of the eye. You want these folks to read your content, spend more [...]
Content Hack Ideas?? You know they are pretty much helpful when it comes to creating content quickly. More often than not, many of us have hit a writer’s block (yes, it happens to many of us) but are staring at a deadline and want to write that post quick. Or we are looking for ideas [...]
Social Media Podcast have been a great companion on my rides to work. Earlier I kept listening to local radio, but the amount of commercials always bored the hell out of me. It was then I heard about podcast and they were an instant hit. Now listening to various social media podcast helps me know [...]