Malhar Barai

An author, speaker, blogger and digital media strategist, at my day job I work on devising and executing various digital media campaigns. I usually blog about content strategy, social media platforms, product reviews and tricks to ace Social Media. Let's collaborate over @MalharBarai (Twitter) and other platforms.

SEOTalk Twitter Recap on Inbound Marketing Tactics

Inbound Marketing Tactics – #SEOTalk Recap

This week on #SEOTalk Twitter Chat, we discussed about Inbound Marketing Tactics. Inbound Marketing has become a key component of marketing strategy for brands across all hues since it is instrumental in them acquiring customers. The term coined by HubSpot relates to mapping customer journey and attracting them rather than going and pitching exclusively. This

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conversion rate optimization

Better Conversion Rate Optimization (CRO) – #SEOTalk Recap

This week on #SEOTalk Twitter Chat, we had some interesting discussion around Conversion Rate Optimization. For starters, Conversion Rate Optimization or CRO as it’s known in the industry is – a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage

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