Whoops! Influencer Marketing Gone Wrong

Influencer Marketing is slowly becoming an integral part of any brand’s marketing campaign these days. Though, the problem is, very few brands are able to get it right. This Indian brand is facing a lot of fury now. Imagine this, brand is launching a product, the product could create disruption in the market, announces big […]

Join us on Blab2Learn

It’s another first! We are shortly launching #Blab2Learn, a 30 minute blab about all things digital marketing for the first time from India. Blab2Learn will be live every Wednesday 9:30 PM India time, 12 noon EST. My partner in crime this time is the wonderful Dr. Falguni Vasavada Oza. Why Blab2Learn? We had to succumb […]